Get to know who travelers are, where they come from, their seasonal patterns and more. Whether you’re an airline, airport, hospitality provider, or tourism board, access the traveler insights you need to target, attract, and serve your visitors.
Our partnership with Near has provided our organization with quality data to validate strategy and resource allocation along with gaining new insights into visitor profiles, originating source markets and their movements within [Greater Palm Springs].
Achieve Global Visibility into Origin and Destination
Understand where visitors are coming from and going to, globally. With visitor analytics, you can optimize airline network planning, target marketing campaigns for measurable impact, and understand how changes in service affect market share for an airport or destination.
Study Visitor Patterns at Destinations
Find out visitors’ top points of interest, including hotels, restaurants, malls, and attractions. See how top destinations change by visitors’ origin location and demographics, and use visitor analytics to build tours and packages and inform routes and partnerships.
Attract More Travelers and Measure ROI
Target your desired audience in relevant channels including digital, out-of-home, CTV, mobile, or any of them combined. Retarget past visitors, or even visitors to competitor destinations, hotels or airlines. Then, attribute actual visits to accurately measure ROI by campaign.
Get the Full Picture of Travel Insights
Uncover tourism trends beyond visitation at any single destination, hotel or airline. See how competitors are affected by macro trends, which destinations are gaining popularity, how events impact travel, and which origin markets are driving visitation to which destinations.